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The Disney Fashionista

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Cinderella Steps onto the Runway with Viktor & Rolf and Mattel

By Alison | Updated on January 25, 2026

Please note, some posts on Disney Fashionista may collect a share of sales, if you decide to shop through our links

The magic of Cinderella meets high fashion in the most unexpected way. Mattel has teamed up with Viktor & Rolf for a truly jaw-dropping designer doll. This Cinderella doll is not your classic ball gown princess. Instead, she arrives wearing couture drama with a bold, modern twist. Cinderella Steps Onto the Runway with Viktor & Rolf and Mattel.

Cinderella Steps onto the Runway

Enchanted Disney fashion doll in a letter girl dress with a pink carriage backdrop, perfect for Disney fan collectibles and fashion enthusiasts.
Elegant Cinderella fashion doll on blue staircase with 'Came to Save the Day' dress.
Detailed fashion doll with elegant hairstyle and vibrant outfit for Disney collectors.

The Viktor & Rolf Designer Cinderella Doll feels like a runway moment ready for her fashion reveal. Her sculpted gown features Viktor & Rolf’s signature theatrical flair. The oversized ruffles add movement, attitude, and a sense of fashion rebellion. What really steals the spotlight is the typography on the dress. The printed statement feels edgy, unexpected, and completely couture. It kind of reminds me of something Cruella would wear from the live-action remake.

Detailed close-up of a Barbie doll in elegant Disney princess attire holding a pink phone, showcasing Disney fashion collectibles.

This doll beautifully blends fairytale fantasy with high fashion artistry and feels more like a collectible art piece than a traditional toy. Mattel’s attention to detail is impressive from head to toe. From her elegant hairstyle to her carefully styled accessories, nothing feels accidental.

Elegant Disney-inspired fashion accessories and styles for all ages.

Cinderella’s look tells a story of transformation through fashion. It celebrates confidence, creativity, and stepping into your own spotlight. This doll is perfect for Disney collectors who love designer collaborations. It also belongs in the collection of anyone who appreciates avant-garde fashion.

Disney Parks blog shares information regarding a documentary celebrating the collectible and behind the scenes look. “To further celebrate this signature collaboration, a new 30-minute documentary special titled “Disney Princess: Create Your World – Viktor & Rolf and Mattel,” will premiere March 24, 2026, on Hulu and ABC Owned Television Stations’ digital and streaming platforms. The episode offers a behind-the-scenes look at the Viktor&Rolf x Disney Collector Cinderella Doll, showcasing the artistry and elegant design that defines this remarkable special-edition collectible.”

Detailed Disney fashionista doll in elegant blue dress perfect for Disney fans and collectors.

Whether displayed in-box or out, she makes a statement. This Cinderella doesn’t wait for midnight.
She owns the moment. If you love Disney style with a couture edge, this release is unforgettable. Cinderella Steps onto the Runway with Viktor & Rolf and Mattel. Presale is available now for availability in early Spring 2026.

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Alison
Alison
Alison grew up in Orlando and attended Disney often.Some of her best childhood memories were created on Main Street.Her favorite princesses, Olivia and Savannah call her mom (but her favorite Disney princess is Snow White.
Alison
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Related topics:
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