Today Lucasfilm announced that they are partnering with six of most well known brands! That’s quiet exciting, but you want to know the most exciting part? One of those amazing brands is the one and only Christian Louboutin! Yes, that means Star Wars Louboutins!
You may remember Daisy Ridley wore a stunning pair of “The Empress” Loubies at an interview for The Force Awakens in Japan back in 2015. I’m so excited to see the glamorous inspirations that come from this new partnership! We don’t know what they are but we are ready!
In addition to Louboutin, the new Lucasfilm brand team-up also includes General Mills, Nissan, Royal Philips, Verizon, and VIZIO. This partnership is for the launch of an extensive global promotional campaign in support of Star Wars: The Last Jedi, opening on December 15. With their specific, custom-designed campaigns and innovative programs, these six international global brands complement the overall marketing campaign for the latest episode in the Star Wars Skywalker saga.
Lylle Breier, Sr. Vice President, Global Marketing Partnerships, Walt Disney Studios said:
“Our promotional partners have come up with some very exciting, imaginative campaigns to support ‘The Last Jedi,’ and we can’t wait to share them with fans. This film will be blazing new ground in the Star Wars saga, and we feel our partners have designed some truly compelling experiences to match.”
Since the launch of the brand, Christian Louboutin’s incredible creations have been immortalized in museums, through film and television, on international runways, red carpets, and in pop culture.
What do you hope to see from the Star Wars Louboutins collaboration?
Photo Credit: Aljohnee
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