Fans of Frozen around the world are invited to gear up for Frozen Fan Fest! Frozen Fan Fest is a global celebration of new products inspired by the film. Products start hitting shelves on Friday, October 4. Continuing the story of Anna, Elsa, Kristoff and Olaf, “Frozen 2” opens in U.S. theaters on Nov. 22, 2019.
Social Media Event:
More than 200 social media influencers from 30 countries around the world will take to social channels using #FrozenFanFest. They will reveal an extraordinary launch of new products in support of the film. The new “Frozen 2” products to be unveiled are for fans of all ages. They will include apparel, accessories, footwear, toys, costumes, bedding, home décor, electronics, activities, a digital game, books and more. With new and innovative ways to play, “Frozen” fans will have access to an exciting assortment of toys that deliver key movie moments. “Frozen 2” talent will also take part in unveiling never-before-seen product inspired by the film. Fans can share favorite moments and follow along with #FrozenFanFest across all social platforms.
Beginning October 4 and throughout the weekend, retailers around the globe will join the Frozen Fan Fest celebration. The celebration will include in-store events, special promotions, giveaways and more. You can even attend midnight openings at Flagship Disney Stores! At these openings you can be the first to shop merchandise as soon as products hit shelves. You can also enjoy“Frozen 2”-themed in-store events and special gift with purchase offers. Guests can also enter into a sweepstakes to win a trip to the “Frozen 2” premiere.
Also on October 4, fans in Anaheim and Orlando can join in on the celebration at Downtown Disney and Disney Springs. A “Frozen 2” product display will be at World of Disney. Fans in Anaheim can enjoy “Frozen”-themed photo opportunities while guests in Orlando will have the chance to purchase special “Frozen”-themed food and beverage offerings throughout the celebration.
Frozen Fan Fest will also celebrate select “Frozen 2” toys with unique Spotify playlists available on October 4. These were designed to spur imaginations and enhance the magic of play. “Frozen” fans will also benefit from ongoing updates to content for enhanced play.
New products will also continue to roll out leading up to the theatrical release and beyond.
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