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Purple Potion Merchandise Bubbles Into the Magic Kingdom

The moment we’ve all been waiting for is finally here! Purple Potion merchandise debuted at the Magic Kingdom today at Walt Disney World during the Annual Passholder event at Mickey Star Traders.

My absolute favorite color is purple, so of course, I’m tickled pink by this new merchandise! From Minnie Mouse ears to spirit jerseys to fabulous accessories – this new Purple Potion collection has it all! It’s truly made with a Disney Fashionista in mind and the lovely purple shade is perfect for shipping off those winter blues.



Here is a look at all the amazing items that were released today at the event. I cannot wait to get my hands on all of it!



There are so many amazing and new Purple Potion products, I don’t even know where to start! Since I’m personally obsessed with Disney Spirit Jerseys, I suppose I’ll start with those.

Purple Potion Spirit Jersey



This gorgeous Purple Potion Spirit Jersey is definitely a NEED and not a want for me! It’s a fabulous shade of purple and features glittery purple accents for that extra pop of sparkle and style. The jersey retails for $64.99 which is on par with other spirit jerseys that we have seen in the past.

Purple Potion Minnie Mouse Ears

We have shared these ears with you before, but they definitely deserve repeating! The sparkly and iridescent ears were back in stock for the Annual Passholder event at Mickey Star Traders. I have a feeling that these Purple Potion Minnie Mouse ears will be the new Rose Gold ears in terms of selling out fast!

Purple Potion Loungefly Backpack

As you wear your Purple Potion Spirit Jersey and Minnie Mouse ears, you will definitely need something to hold your phone, makeup and other Disney Parks essentials. Look no further than this gleaming Loungefly backpack! The entire front of the bag is covered in the perfect shade of Purple Potion sequins, while the back is a metallic purple that also reflects the light. The backpack retails for $90.00.

Purple Potion Loungefly Wallet

To go along with your stunning backpack, you will also want to check out the Purple Potion Loungefly Wallet. This product is also completely covered in sequins and includes a set of Mickey ears to match! The wallet will set you back $50.00.

Women’s Purple Potion Mickey Mouse T-Shirt

Is it really a collection launch without an appearance from Mickey Mouse? This women’s shirt is super flowy and adorable! Pair this look with jeans and some casual sneakers for the perfect purple look anywhere your day may take you. The cost of this shirt is $39.99 with is on par with other Disney released shirts of this style.

Purple Potion Vacation Mode Water Bottle

When all of this shopping starts to dehydrate you, just take a sip from the Purple Potion Vacation Mode water bottle! It’s a beautiful shade of metallic purple and features a silver Vacation Mode design with Cinderella Castle front and center. You can grab one for $29.99.

Also at the Annual Passholder event at Mickey Star Traders were some limited edition snack and beverage options. Disney does love a good theme (I do, too!), so of course they had to roll out a Purple Drink ($6.99), Purple Sugar Churro ($5.89), and Purple Minnie Cake Pop ($5.99).

I don’t think I’ve ever seen so many purple food offerings in one place!

It’s unknown when these fabulous Purple Potion products will hit the online ShopDisney store, but you can bet that we will be eagerly waiting for when they do! I hope I have enough time to come up with an alibi for my hubby on why so many Disney packages are arriving at our door. But like I said, that spirit jersey is a NEED!

If you are looking for any of this merchandise, it is not yet available online. However, you can grab it through our preferred personal shopper HERE before it sells out!

What do you think of all the products launched for the Purple Potion collection? Let me know what you are dreaming of and what missed the mark for you in the comment section below!




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Monica V

Monica V

Monica lives in Ann Arbor, MI. She is a former Disney Cast Member (via the Disney College Program Fall 2011) and a current Disney Addict.
Monica V

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